Cabinet for exhibiting and advertising paints.



0m 0 9 1 flw 2 N A J D E T N E m A P W A H S E CABINET FOR EXHIBITINGAND ADVERTISING PAINTS.

APPLIOATION FILED SEPT. 21, 1901.

2 SHEETS-SHEET 1.

N 0 M 0 D E L wit new e0 m. Oman W %m No. 718,953. PATBNTED JAN. 20.1903.

H. W. SHAW.

CABINET FOR EXHIBITING AND ADVERTISING PAINTS. APPLICATION FILED SEPT.21, 1901.

no IODEL. 2 SHEETS-SHEET z.

Ta. 5'. a

Efl

WITNESSES: lNVE/VTOH ()fi f fm W 62 llrrn PATENT OFFICE.

HENRY W. SHAWV, OF NEW YORK, N. Y., ASSIGNOR TO THE F. W. DE VOE AND C.T. RAYNOLDS COMPANY, OF NEW YORK, N. Y.

CABENET FOR EXHIBITING AND ADVERTISING PAINTS.

SPECIFICATION forming part of Letters Patent No. 718,953, dated January20, 1903. Application filed September 21, 1901. Serial No. 76,023. (Nomodel.)

To aZZ whom it may concern:

Be it known that I, HENRY W. SHAW, a citizen of the United States, and aresident of New York, in the county of New York and State of New York,(having my post-office address at 101 Fulton street, New York. N. Y.,)have invented certain new and useful Improvements in Cabinets forExhibiting and Advertising Paints, of which the following is a full,clear, and exact description, reference being had to the accompanyingdrawings, in which- Figure 1 shows a perspective of the invention. Fig.2 shows a rear view thereof in r 5 elevation. Fig. 3 shows a verticalsectional side view in elevation. Fig. 4 shows the details.

Prior to my invention it has been the custom in order to exhibit paintsto the trade or consumers to coat paddles or slats with the paint andhang them on racks or place them in frames, and in order to properlyexhibit a full line or stock of paints ithas been customary to have aseries of these frames or racks, one to exhibit house-paints, anotherfor carriage-paints, another for roofing-paints, &c. Otherwise thepaddles or slats would have become mixed and confused or misplaced. Thissystem has not only been expensive, but the separate frames have beennecessarily hung against the walls of the store in such places asconvenient, and since they are apt to interfere with the shelving theresult has been that one frame would be here, another 5 there, indifferent parts of the store, necessitating considerable inconvenienceboth to the dealers and to customers. Moreover, since these frames tookup valuable space and were inevitably more or less in the way and owingalso to the awkwardness of their use they have not been popular, and inmany cases after a short trial they have been removed to some back roomor out-of-the-way place, where they remain. Hence the dealers, as wellas the consumers, have no convenience or aid in the matter of sellingand selecting paints, and also there is no benefit by way of advertisingfor the manufacturer.

ient part of the store and so arranged that 55.

this single structure will conveniently and in an attractive mannerexhibit all the diiferent kinds of paint the merchant may have for sale.Also it is so constructed that its interior affords a convenient placein which small brushes, color-cards, or the like maybe kept, so thatthis single attractive, compact, and convenient structure, whichoccupies very little space, may be used to exhibit all thepaint-supplies that the dealer has, and at the same time it affords tothe manufacturer desirable facilities for advertising his goods, so thathe can afford to present these cabinets, to his larger customers, atleast, without charge. Consequently there is a benefit to themanufacturer by reason of the advertising, to the storekeeper becauseofthe convenience and utility of the device, and to the consumer becauseat one place and in an attractive and desirable form he can see all thegoods carried by the merchant and can conveniently compare the colorswith one another as his taste may dictate.

Referring now to the drawings, the cabinet in the instance illustratedin the drawings is composed of three trian gularly-shaped boards orframes A A A, which are supported at the bottom by a base B and at therear or vertical side by a back 0. The triangular frames have notches DD, &c., made in their forwardly-presented edges, within which slats Eare supported by trunnion-like extensions F at each end and preferablyat the upper side, so that the slats hang vertically on these trunnionsand may be lifted from the sup- 9o porting-notches D at will and swungtherein for convenience in picking them out or removing them from theframes. This is desirable so that the customer may remove two or threeor more of the slats, each of which, it will be understood, carries adifierent color,

and place them side by side in selecting the paints he wishes. Forexample, these slats may be coated with house-paint, and he can selectsuch colors as he wishes for the exterior of his house, both for thesiding and the trim, and also such colors as he wishes for the interior.For example, one color for the floors, another for the trim. Half of theseries of slats may be oil paints for exterior work, and the other halfpaints suitable for interior work.

On the sides of the outside frames, as at G, I locate a cleat, fastenedin which are a series of hooks H, from which depend wooden.

bars or slats I. They may be coated with carriage-paints handled by themerchant, so that upon that series of devices he may display and thecustomer see the different colors in carriage-paints dealt in, and uponthe opposite side of the cabinet on a similar series of hooks H will bedisplayed another variety of paintsas,,for instance, roofing or metallicpaints.

Above the cleat G,I locate one or more hooks K, from which depends atablet L, upon which are placed series of squares or plaques M, coatedwith the various enamels carried by the merchant, and on the oppositeside of the cabinet upon similar hooksa tablet may be exhibited withsquares or plaques of wood in natural colors with a varnish or oilfinish applied. I

At the upper edge of the cabinet at N in the most prominent place is aflatsurface, preferably having a curved, rococo, or otherwise ornamentedoutline, upon which the manufacturer of the goods may display hisadvertisement.

Turning now to the rear side of the cabinet, (shown in. the edgewiseview in Fig. 3,)

at the lower or base portion of the device I provide a series ofpigeonholes O and above them such number of drawers P as may be desired,within which color-cards, small brushes, and the like may beconveniently kept free from displacement and dust. Ishow only one row ofpigeonholes and one set of drawers. Obviously the entire rear of thecabinet may be filled with them,if desired, or that space otherwiseutilized, as the convenience or special trade of the merchant maydictate.

On the rear of the cabinet above the pigeonholes and drawers I place ahook Q, upon which the price-list may be hung.

I call especial attention to several features of my invention, asfollows: Owing to the inclined form of the front of the cabinet and theseries of differently-colored slats supported on their trunnions a verypleasing optical impression or effect is produced, and as the customermoves about the store his eye is inevitably attracted by this array ofcolor, particularly since from whatever angle he views it, exceptingsquarely in the rear, his

eye cannot fail to be attracted by the cabinet.

A second important feature is that all of the devices which exhibitpaintto wit, the-slats for house-paints, the sections of wood whichsimulate the spokes or panels of carriages and the tablets which exhibitvarnishes and enamels, the strips of metal or other material which arecoated with roofing-paintsare all detachably attached to the cabinet, sothat a customer may unhook any two or more and place them side by sidein making up his color scheme. He can .put a siding color and the colorfor the trim of his housein close juxtaposition to the roofing colors inmaking his selection, and the same is true regarding interior andcarriage painting. This feature I believe is entirely new.

A third feature is that the attention of the customer upon entering thestore is immediately attracted to this handsome exhibit, as previouslystated, and the convenience of both the merchant and customer greatlyenhanced, because in that single place in front of the cabinet he cansee and select the goods he desires without moving from place to placeabout the store during which his recollection of colors and effects seenin one place will inevitably become confused, so that he cannot properlyselect as he would desire.

Fourth. The advertisement of the manufacturer is prominently displayedat the top of the cabinet, whereby he likewise receives a benefitsufficient in many instances to enable him to give away these cabinetsto his customers, resulting in a convenience and benefit to the publicin general.

It will be obvious to those who are familiar with such matters that thecabinet may be modified in the details of its construction that is tosay, the triangular frames instead of being solid, as illustrated, maybe made ofopen-work, and instead of being three in number there may be agreater or less number. There maybe any desired number of hooks orsupporting devices at the sides of the cabinet. Also the slats may besupported difierently both as regards the devices on them by which theyare sustained and as to the method of their engagement with the framesof the cabinet. Also the shape of the cabinet may be departed from asconvenience may suggest, and its interior portion may be utilizedotherwise than by pigeonholes, drawers, &;c., as occasion may require.The illustrations in the drawings are intended merely to show one formin which the device may be conveniently and desirably constructed.

Having described my invention, I claim- A paint-exhibiting cabinetembodying an open frame the front edges of which are inclined andprovided with means adapted to detachably support slats, a plurality ofslats adapted to be coated with and properly exhibit paints, truunion-like devices at each end of each slat located at or near the upperedge thereof adapted to engage with the said supporting means and thusdetachably support the slats, means at the sides of the cabinet todetachably support other devices adapted to be coated with and toexhibit paints and a Signed at New York, in the county of New York andState of New York, this 18th day of September, 1901.

series of such devices provided with means i HENRY W. SHAW. whereby theymay be detachably supported Witnesses: upon said last-named supportingmeans, for ERNEST L. DAVIS,

the purpose set forth. ROBERT M. CRONK.

